6 Benefits Of Using Neon Signs For Advertising Guest Post

Creating a standout advertising campaign is essential in today’s competitive business environment, and neon signs offer an innovative way to catch the eye of potential customers. Neon lighting, a long-favored tool for business promotion, offers a distinctive and memorable approach to advertising, providing several benefits for businesses of all sizes. This article will delve into how neon signs can enhance your advertising strategy, and offer guidance on crafting effective and visually appealing neon signage for your business.

Understanding Neon Signs

Neon signs, named after the gas neon, are a classic form of advertising. These signs traditionally contain neon gas, which emits a characteristic reddish-orange glow. However, a variety of colors are achievable by using different gases and chemicals. Neon signs are crafted from glass tubes that can be shaped into various designs, making them ideal for creating striking and unique signage for advertising.

Varieties of Neon Signs

Neon signs come in several types, each serving different advertising needs:

Open Signs: A staple for businesses, indicating they are open and welcoming customers.

Custom Signs: Personalized for a business, these can display a company’s name, logo, or other unique design elements. If you’re interested in seeing how a custom sign would look for your business, you can get a at CreateNeon. This service allows you to visualize your custom neon design before making a decision, ensuring it perfectly aligns with your branding needs.

Text Neon Sign:
Neon signs are not just about bright lights and vivid colors; they’re a unique form of expression that can embody the essence of your brand. For those who are inspired to design a neon sign that truly represents their business’s personality and ethos, you can here at CreateNeon. This opportunity allows you to bring your vision to life, ensuring that your signage is as unique and distinctive as your business.

Advantages of Neon Signs in Advertising

Neon signs offer numerous benefits for advertising, such as:

  • Energy Efficiency: Contrary to popular belief, modern neon signs are energy-efficient, offering high visibility without high energy costs.
  • Low Maintenance: Neon signs are durable, with minimal parts that can wear out, reducing maintenance needs.
  • Longevity: Made from robust materials, these signs can last for many years, offering a long-term advertising solution.
  • Weather Resistance: Neon signs can withstand various weather conditions, making them suitable for both indoor and outdoor use.
  • Versatility: These signs are effective in numerous industries and can be used in different settings, from storefronts to indoor decor.
  • Industry Agnostic: Neon signs are adaptable and can be tailored to meet the needs of any business sector.

Crafting Effective Neon Signs for Advertising

When designing neon signs, consider the following elements for maximum impact:

  • Colors, Fonts, and Messaging: Select colors that embody your brand and are visually striking. Choose readable fonts that align with your brand’s personality. Keep messaging clear, concise, and action-oriented.
  • Placement and Size: Position your sign where it’s highly visible and ensure its size is appropriate for the location.
  • High Foot Traffic Areas: Install your signs in places with heavy footfall to maximize exposure.
  • Distance Visibility: Ensure your sign is visible from afar by considering height and size.
  • Incorporating Brand Elements: Include your logo, brand colors, and design features in your neon signs for cohesive branding.
  • Complementing Online Marketing: Integrate your neon signage with your digital marketing efforts for a unified brand presence.


In the current business landscape, distinguishing your brand is crucial. Neon signs provide a unique and effective way to enhance brand visibility and attract attention. At CreateNeon, we specialize in creating bespoke that encapsulate all the tips and strategies mentioned above, ensuring your brand stands out. Visit our website for a range of neon signs or to commission a custom design that aligns with your brand and advertising objectives.