Significant Reasons to Buy Gold Coins – Smart Investment

Light the diyas outside your homes, sweep away the dust from every nook and arrange the boxes of sweets that are to be shared with family and friends. Adorn yourself in the newest traditional attire for the occasion. Yes, you’re right. Diwali, the festival of lights, is approaching soon.

During this festival, particularly on Dhanteras, many Indians prioritize purchasing gold despite its rising prices. Gold holds immense sentimental value in Indian culture and remains a favored form of investment. Major jewelry brands make a deal with enticing offers like zero processing charges and discounts for specific credit cards and payment methods.

The auspicious occasion of , which symbolizes wealth and prosperity, makes it the perfect time to make gold investments at better deals than usual. You can even explore various investment apps, known for their convenience and easy approval, to buy gold.

If you want to invest in gold and later want to convert it into jewelry, then coins this Diwali. They are of the highest purity and tend to give a better price when converting them into ornaments. It’s a wise investment for the long term, and this is a great gift option, too.

This blog delves into the significance of owning gold coins as an investment and offers insights into various ways to invest in this precious metal during the festive season. So, without any further ado, let’s get started.

Investing in Gold Coins on festive occasion

We are all aware of the importance our parents placed on saving. Saving for the future is vital due to rising inflation and increased spending. Thus, merely keeping cash in your savings account isn’t enough; it can devalue your money.

You’re probably aware that as inflation rises, the currency’s value diminishes. This is where gold steps in, acting as a safeguard to preserve your money’s value because it appreciates over time, unlike currency.

, as it serve as a secure investment. Gold typically appreciates over time, making it a valuable asset. Buying gold coins only embraces tradition but also makes prudent financial moves.

This is why Indians buy gold coins on various festive occasions such as Diwali and pass them down through generations as a family legacy, a gift of enduring value. Dhanteras is especially significant for gold purchases, marking the festival’s beginning by acquiring precious metals to invite prosperity and wealth into our lives.

It aligns with the auspiciousness of the festival, symbolizing wealth, prosperity, and good fortune. It’s a traditional and meaningful way to celebrate the occasion.

In fact, in some households, there’s a tradition of purchasing gold and Pushya Nakshatras, considered auspicious times to buy gold.

What are the Variations of Gold Coins Available During?

Typically, coins, here are some options available:

Purity Levels

Gold coins come in various purity levels, such as 24K, 22K, and 18K. 24K is the purest, while 18K has some alloy content for durability.


Gold coins are available in different weights, ranging from a few grams to several grams or even ounces, allowing buyers to choose according to their budget and preferences.


Some gold coins feature intricate designs, while others are more minimalistic. Many commemorate cultural or religious themes, making them perfect for occasions like Diwali.

Embossed Gods/Goddesses

Coins with embossed images of deities like are highly popular during Diwali, as they hold great significance in Hindu culture.


Reputed brands and jewelers often hallmark their gold coins, providing assurance of purity and authenticity.


Gold coins come in various packaging options, including tamper-proof cards, coin holders, and decorative boxes, making them suitable for gifting.

Things to Remember When Investing In Gold Coins this Diwali

Check the Purity of Gold Coin

The purity of gold coins is typically measured in two ways: Karat and fineness. Well, Karat is the more commonly used measure:

Karat (KT): This measures the purity of gold on a 24-part scale. For example, 24 Karat (24KT) gold is considered the purest form, containing 24 parts of gold. Similarly, 22KT gold contains 22 parts of gold and 2 parts of other metals like zinc or silver for added durability in jewelry.

Fineness: This parameter is used mainly to measure the purity of 24KT gold. It represents the gold content as a fraction of 1,000. So, 24KT gold would have a fineness of 999.9, indicating extremely high purity.


To make sure you are not cheated when you buy a gold coin, the Indian government established the . BIS-certified gold coins and jewelry by embossing specific marks on the items, confirming their purity.

These marks include the BIS logo, a purity/fineness number (e.g., 916 for 22KT gold), the logo of the Assaying and Hallmarking center, the year of marking, and the jeweler’s identification mark.

Know about the Denominations

Gold coins are typically available in a variety of denominations, making it easier for buyers to choose according to their preferences and budget. These denominations can range from as small as 0.5 grams to as large as 50 grams in weight.

The Key Takeaways

Thus, embrace the significance of investing in gold coins this Diwali. Buy gold coins and fill your home with abundance and positivity during this festive season.

To learn more about gold investments and make wise decisions, download the or App Store. So, don’t hesitate any longer; indulge in the festival of Dhanteras with these exquisite gold coins.